Seed Powered Performance Porridge.
Sustainable. 100% Natural. Fast.
We are the only fuel on the market which gains 100% of our high nutrition & plant protein entirely from grinding seeds, nuts & grains fresh to order.
Oh, and it’s fast to make, fast to digest.
TIP
50g of ROAR
Mix
100ml of Milk
Fuel
For 2 hours
We started with a simple vision:
That Performance And Nutrition Can Be Better For Everyone.
That fuel can taste better, do better, be better. Better for body, mind, endurance, performance and environment. We were fed up with compromise at the expense of our planet we love so much. So we set out to create the tastiest, healthiest, most responsible fast pre-sport fuel on the market. And we have. We’ve made no compromises for you. It’s all good.
“ROAR has transformed my fuelling strategy in training and racing. It’s the foundation of my morning; I can honestly say I wouldn’t want to run without it!”
Matt Bagwell. Ultra endurance athlete, Founder of Run The Country
Flavours
Our flavour editions are selected with the same forensic process as our ingredients. Taste, sustainability first. They are subtle, don’t distract from the pairing of our seeds and nuts, yet add a morish ohokonemoreservingandthenIwillheadout-ness. (Unsure that’s a word) We have 3 regular editions, and one limited special edition.
THE FRESHEST NUTRITION OUT THERE.
We make our products in one go, once a week on a very busy Wednesday, from the orders we’ve received. This ensures that your ROAR is totally fresh, eliminates all food waste whilst keeping carbon emissions to a minimum by shipping in one weekly mega batch.
“The difference it made to my mental wellbeing and endurance on a long run was staggering. This is why I pivoted the entire business to focus on performance.”
Graham Watson. Distance buggy runner, cyclist, and founder of Roar.
What Goes In
(and thats it. Nothing more. Nothing less. Nada. Diddly squat)
What Goes In
PUMPKIN SEEDS
A good source of magnesium, important for proper muscle function, bone formation, relaxation of blood vessels and bowel function.
They're also rich in Magnesium which aids insulin regulation.
FLAX
High in ALA, an essential fatty acid that increases cardiac pumping, reduces muscle oxygen consumption, and improves fat oxidation which spares carbohydrate use when exercising so that you can train or compete for a greater length of time for the same intake!
When an athlete "hits the wall" and their glycogen stores are used up, the body begins burning fats. In this case, efficient burning of fats makes a BIG difference in performance.
ALA also improves response time of brain to muscles.
CHIA
These seeds deliver the strong, stable energy base athletes dream of without energy-sapping peaks and troughs.
They also have a great fibre content which assists energy stabilisation.
In fact Tarahumara Indians, the tribe of ultrarunning legends have forever fueled on chia for their long runs. And four-time Ironman World Champion Chrissie Wellington recently came second and then first respectively in her first two ultramarathons fueling throughout with Chia.
ALMONDS
Nature's performance enhancer. A great source of magnesium, manganese and vitamins E and B.
Their high antioxidant content results in an increased tolerance to endurance and speedier recovery times.
Some studies have even found that athletes who consume almonds burnt more carbohydrates and used less oxygen during exercise.
SUNFLOWER SEEDS
Sunflower seeds are high in fibre, helping to balance blood sugar levels by aiding the slow absorption of sugar in the bloodstream. This will prevent the spiking and crashing of blood sugar levels.
They also contain a high percentage of magnesium which keeps strong bone structure, and is thought to help protect against depression and anxiety.
Finally, pantothenic acid helps maintain healthy brain function and regulate hormones, both powerful when the going gets touch in sport.
WALNUTS
Aside from reducing stress and anxiety, walnuts are high in antioxidants, meaning they protect cells from free radical damage brought on by intense training.
In other words, they can play a role in reducing inflammation – crucial if you're running, cycling, cross-fit training multiple times a week.
Ultimately, you'll feel less muscle soreness. Ace.
OATS
These seeds deliver the strong, stable energy base athletes dream of without energy-sapping peaks and troughs.
They also have a great fibre content which assists energy stabilisation.
In fact Tarahumara Indians, the tribe of ultrarunning legends have forever fueled on chia for their long runs. And four-time Ironman World Champion Chrissie Wellington recently came second and then first respectively in her first two ultramarathons fueling throughout with Chia.
Bran fibre
Nature's performance enhancer. A great source of magnesium, manganese and vitamins E and B.
Their high antioxidant content results in an increased tolerance to endurance and speedier recovery times. Some studies have even found that athletes who consume almonds burnt more carbohydrates and used less oxygen during exercise.